The Contact Centre, jointly with the local partners AXA Management Consulting and Eco-Răzeni, launched the cartoon “What is a social business?”. The video presents the story of an entrepreneur named “Mărioara”, who explains the idea of a social business and the path she has taken to develop her business. The video is part of the information campaign “Social Entrepreneurship for Everyone’s Understanding” within the EU-funded project “ EU4Youth –Unlocking the potential of young social entrepreneurs in Moldova and Ukraine “, aiming at familiarising the general public with the concept of social entrepreneurship and promoting the need for social economy for the Moldovan communities.

The video can be accessed here:

The project “EU4Youth – Unlocking the potential of young social entrepreneurs in Moldova and Ukraine” helps to promote the social entrepreneurial potential of young people in Moldova and Ukraine, by creating a favourable ecosystem for social enterprises, and by supporting more young social entrepreneurs in developing and supporting their innovative solutions to promote social inclusion and a sustainable environment in both countries. The project is funded by the European Union, through the EU4Youth Program and is implemented in partnership with Gustav-Stresemann-Institut (GSI) in Germany, Pro NGO! (Germany), AXA Management Consulting (Moldova), ECO-RĂZENI (Moldova), CONTACT Centre (Moldova) and Egalite International (Ukraine).